Woodpecker

Updated 16 hours ago ​by Sanne Stevens

 GETTING STARTED GUIDE: How to set up a new connection? 
ALL FEATURES EXPLAINED: All our features/functionality explained in detail - no app-specifics. 

Woodpecker.com automates sending personalized sales emails and follow-ups to prospective clients. Send emails and follow-up sequences automatically from your mailbox and have all prospects' replies detected. In outbound, Woodpecker will help you grow your business within the Predictable Revenue methodology and Account Based Sales Development approach. In inbound, you’ll be able to nurture your leads more personally, start conversations and build valuable B2B relations. Below you'll find detailed information, specifically for Woodpecker integrations.

Supported Woodpecker integrations

Authorizing Woodpecker

We need your API key

An API Key might already be available if it was generated for another application. If this is the case, we recommend to generate a new one. In case there is no visible API Key, you can generate one by clicking "Create API Key". A new one will appear in the table below, from where it can be copied. 

If you already authorized Woodpecker accounts in the past or in any other PieSync integration, you'll be able to skip this step and choose from your CONNECTED ACCOUNTS.

Supported Conditions/Filters [IF]

  • TAGS
  • STATUS
  • REPLIED YES/NO
  • CONTACTED YES/NO
  • FIELDS (INCLUDING CUSTOM FIELDS)
  • ALREADY EXISTING IN APP YOU SYNC WITH

Supported Actions [THEN]

  • ADDING/REMOVING TAGS
  • UPDATING STATUS
  • UPDATE FIELDS (INCLUDING CUSTOM FIELDS)

Default Field Mapping 

Depending on the other app you're syncing with, you'll see a number of standard Woodpecker fields being mapped. For instance, a connection with MailChimp will look like this as MailChimp only has 3 standard fields to map. 

PieSync syncs the default name field(s) that come with the apps. Sometimes they have a different structure in both apps you connect. E.g. first and last names are separate in app A and joint in a single field in app B. In the background, PieSync joins first and last names together from app A to B and separates them again from app B to A. Our algorithm is smart about which part it updates in app B.

Customizable Field Mapping

You can custom map any of your additional Woodpecker fields that aren't included in the default mapping yet. Bear in mind a mapping between two fields can only exist if the types of fields are compatible. More information on Customizable Field Mapping here

Additional Options

Syncing Unsubscribes

In connections with Marketing Tools (e.g. such as MailChimp), you are able to sync unsubscribes one-way. When a contact unsubscribes in e.g. MailChimp, we add the tag 'PieSync Unsubscribes' in Woodpecker. You will be able to review this segment first before e.g. deleting or taking action in Woodpecker. 

Syncing Deletions

We sync deletions the same way in the Woodpecker/GoogleContacts integration, one-way only from Google to Woodpecker. If you delete a contact in Google, we'll add the tag 'PieSync Trash' in Woodpecker so you can review this segment first before deleting it there as well. More on syncing deletions.

The availability of additional sync options is app and connection dependent. If the box is not there to tick, it's simply not possible. We need to be able to detect deletions or unsubscribes on one side and at the same time be able to create a segment 'PieSync Trash' or 'PieSync Unsubscribes' on the other side. 


Thanks to the feedback we have already received, we created a list of popular apps that we’re going to work on very soon. By voting them up in our pipeline, YOU decide which connectors we’ll release first. If you don’t see your app on the list or need any further help, drop us a line - support@piesync.com. Don't forget to read our blog for the latest in productivity, apps, and technology!

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